Week 5 DQs Ethical Issue 22-1
Please watch the YouTube Webniar “Understanding Customer Experience throught the Customer Journey” and answer the following questions: 1. Please define customer experience and explain the key components in the concept. Provide two brand examples that reflect positive customer experience. (3pts) 2a. What are the three stages of customer journey? What are the related consumer behavior during each stage? (2pts) 2b. For each stage, please […]