GLOBAL ENVIRONMENTAL NEWS ANALYSIS (GENA) REPORT

Article   Criteria: 
· The article must be from a credible news   source. I highly recommend the Wall   Street Journal, as it is available to all COBI students online. Search COBI website for details or contact   UTDL.
· The article MUST be related to an INTERNATIONAL business topic. If you are unsure about an article, please   contact me and I will be happy to help you.
· The article should be current or less than   3 months old.
The global business environment is changing   rapidly. The objective of the GENA is to encourage you to be informed of changes in   the global business environment. Your task is to report such news and its   implications for theory and practice. By executing this assignment, you will   learn to apply theoretical readings to current global news, and understand   the implications of current business practices.
This is business writing using professional   terms and wording. Avoid using slang and   common colloquialisms. 
The following format must be used 50 “points” total:
(a) News item, source, date 
(b) Concise, brief summary (10 pts.)
(c) Implications for practice (winners/losers) (15 pts.)
· Choose 3 nouns (people. places or things) that “Win” based on the   article. See example.
· Choose 3 nouns (people, places or things) that “Lose” based on the   article. See example.
(d) Implications for theory (15 pts.)
· Choose 3 terms or concepts from the book and explain how they relate   to the article. See examples. 
· Ex. Globalization would be a term in the book that applies to most   applicable articles.
(e) Future direction/your personal prediction based on reading (10 pts.)
Using this article   relating to global news, summarize the article, identify and explain   implications for practice and theory (including   citing the related concepts from your textbook), and provide your opinion   of the future direction the story might take.
Prepare your report according to the instructions   below:
Requirements (Here’s   what your paper should look like):
Length 2 full pages well-written   pages
Single line spacing
Font – Times New Roman size 12pt
USE THESE Headings: Summary, Implications   for Practice, Implications for Theory, Future Direction.
Note: Failure to follow   instructions, e.g. wrong headings, spacing, not stapled etc. will cost   points.

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550 words
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